TaylorMade-adidas Golf Named Official Partner

CARLSBAD, Calif. (February 22, 2011) — TaylorMade-adidas Golf (TMaG), the leader in golf equipment innovation, has been named an Official Partner of the American Junior Golf Association (AJGA).
 
"Developing the future of golf is important work," said Chuck Presto, TMaG senior vice president of sports marketing, "and we want to help the AJGA to be successful."
 
TMaG will be an Official Partner at all AJGA events through 2013. In 2011, TMaG will be the title sponsor at two AJGA events, and the presenting sponsor of The Junior PLAYERS Championship presented by TaylorMade-adidas Golf, at which a TMaG Tour Staff professional will serve as honorary chairperson. Additionally, TMaG will sponsor the TaylorMade-adidas Golf Qualifier Series, which offers junior golfers across the United States the opportunity to compete for a select number of slots in AJGA Open tournament fields. One 18-hole TMaG Qualifier will precede each of the AJGA's approximately 50 Open tournaments in 2011, giving juniors an opportunity to "play their way in" to the corresponding event or earn a Tournament Exemption or Performance Star for a future event.
 
"The AJGA is proud to have TaylorMade-adidas Golf as an Official Partner of the AJGA," said Jason Etzen, AJGA Chief Business Officer. "The company has shown a continued dedication to growing the game of golf at the junior level, and we are excited for the opportunities this partnership will create for our members."
 
The American Junior Golf Association is a 501(c)(3) nonprofit organization dedicated to the overall growth and development of young men and women who aspire to earn college golf scholarships through competitive junior golf. The AJGA provides valuable exposure for college golf scholarships, and has an annual junior membership (boys and girls ages 12-18) of approximately 5,000 junior golfers from 49 states and more than 40 countries. To ensure scholarship opportunities for all junior golfers who have the skill, the AJGA created the Achieving Competitive Excellence (ACE) Grant program to provide financial assistance to young players in need.
 
Titleist, the AJGA's National Sponsor, has been the catalyst and driving force behind the Association's success since 1989. Rolex Watch USA, which is in its third decade of AJGA support, became the inaugural AJGA Premier Partner in 2004. In 2007, after 12 years of support, Polo Ralph Lauren became the AJGA's second Premier Partner.
 
AJGA alumni have risen to the top of amateur, collegiate and professional golf. Former AJGA juniors have compiled more than 400 victories on the PGA and LPGA Tours. AJGA alumni include Stewart Cink, Matt Kuchar, Hunter Mahan, Phil Mickelson, Tiger Woods, Paula Creamer, Cristie Kerr, Inbee Park and Morgan Pressel.
 
For more information, please contact Katie Wilson (kwilson@ajga.org) in the AJGA Sponsorship Department at (678) 425-1743.
 
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About Taylor Made Golf Company, Inc. dba TaylorMade-adidas Golf Company
TaylorMade Golf has led the golf industry's technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world. In 1998, TaylorMade became a wholly owned subsidiary of the adidas Group. adidas Golf creates high-performance, technology-infused golf apparel and footwear worn by hundreds of professional golfers around the world. Ashworth, which became a brand of the TaylorMade-adidas Golf Company in 2008, creates relaxed, lifestyle-oriented golf apparel synonymous with authenticity and quality. Learn more about TaylorMade-adidas Golf and its brands at (866) 530-TMAG (8624) or www.taylormadegolf.com, www.adidasgolf.com, www.ashworthgolf.com, and www.tmag.com.

About the adidas Group
About the adidas Group The adidas Group is one of the global leaders within the sporting goods industry offering a broad range of products across the three core brands adidas, Reebok and TaylorMade-adidas Golf. Headquartered in Herzogenaurach, Germany, the Group has more than 39,000 employees and generated sales of EUR 10.381 billion in 2009.

For more information, contact:
TaylorMade Golf
Public Relations Department
Christa McNamara
Tel: (760) 918.6466

 
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The American Junior Golf Association is a 501(c)(3) nonprofit organization dedicated to the overall growth and
development of young men and women who aspire to earn college golf scholarships through competitive junior golf.